{"id":2520,"date":"2022-05-31T15:51:51","date_gmt":"2022-05-31T15:51:51","guid":{"rendered":"https:\/\/netsparksolutions.com\/blog\/?p=2520"},"modified":"2022-06-20T06:28:07","modified_gmt":"2022-06-20T06:28:07","slug":"8-shopify-features-to-skyrocket-your-sales","status":"publish","type":"post","link":"https:\/\/netsparksolutions.com\/blog\/8-shopify-features-to-skyrocket-your-sales\/","title":{"rendered":"8 Shopify Features to Skyrocket Your Sales"},"content":{"rendered":"

Setting up a Shopify store is the easy part of starting an online business. Even if you don\u2019t have the required technical expertise, you can hire Shopify developers to construct your online store.\u00a0<\/span><\/p>\n

However, the real challenge of transitioning from the brick-and-mortar model to an online business comes forth when entrepreneurs have to drive the desired sales to their store. Due to the fierce competition in the market, it\u2019s never easy for new online stores to attract the required exposure.\u00a0<\/span><\/p>\n

Fortunately, if you\u2019ve built your online store on Shopify, you have access to different tools that can help you tackle this initial barrier and skyrocket your sales. This guide will walk you through a few of these features and tools you can integrate into your Shopify store and uplift the overall sales.\u00a0<\/span><\/p>\n

Whether you have just launched your store or have been dealing with a sales dry spell for a while, these features will help you tackle performance-related issues and make your online store more user-friendly.<\/span><\/p>\n

So, without any further ado, let\u2019s get started.\u00a0<\/span><\/p>\n

Why Choose Shopify for eCommerce Development?<\/b><\/h2>\n

Before we dive into the list of Shopify features, let\u2019s first understand why Shopify is an ideal ecommerce platform to build an online store. For readers who don\u2019t know, Shopify is an all-in-one ecommerce builder that\u2019s designed to make ecommerce development a hassle-free task for everyone.\u00a0<\/span><\/p>\n

With its easy-to-use interface and an extensive list of features, anyone can construct their online shop and start selling products online. In the recent few years, Shopify\u2019s reputation among merchants has drastically gone up.\u00a0<\/span><\/p>\n

Several surveys show that there are more than <\/span>2.6 million ecommerce shops<\/span><\/a> across the globe that use Shopify as their power engine. What\u2019s more interesting is that these numbers are only going up, thanks to Shopify\u2019s no-code approach. Even merchants with no technical background can use Shopify\u2019s drag-&-drop functionality to build and customize their ecommerce stores in no time.\u00a0<\/span><\/p>\n

This is the reason why many ecommerce merchants are using Shopify for ecommerce web development.\u00a0<\/span><\/p>\n

Shopify Features to Boost Your Ecommerce Sales<\/b><\/h2>\n

Now that you know the reasons behind Shopify\u2019s popularity, let\u2019s start with the features that you can utilize to improve your Shopify store\u2019s sales. All these features are key USPs of Shopify that make it one of the most reliable ecommerce platforms right now.\u00a0<\/span><\/p>\n

1. Abandoned Cart Recovery<\/b><\/h3>\n

Cart abandonment is one of the biggest nightmares for ecommerce owners. Not only do abandoned carts lower sales, but they also damage the users\u2019 shopping experience and make it challenging for ecommerce businesses to get high customer retention rates. That\u2019s why it\u2019s always important to optimize the shopping experience in your store so that you don\u2019t have to deal with high cart abandonment rates.<\/span><\/p>\n

With Shopify, optimizing the cart abandonment rate is relatively easy. The platform comes with a built-in abandoned cart recovery feature that allows merchants to send a reminder to all the shoppers with pending items in their carts. Based on which Shopify plan you have signed up for, you\u2019ll also get access to a few additional features to make these emails more personalized.\u00a0<\/span><\/p>\n

With this feature, the system will automatically fetch out the list of all the emails of the customers with abandoned carts and send a pre-written email as a reminder. This way you\u2019ll be able to reduce the cart abandonment rate and drive better sales to your online store.\u00a0<\/span><\/p>\n

2. Customer Profiles to Identify the Most Valuable Buyers<\/b><\/h3>\n

Shopify allows merchants to either make customer accounts necessary or optional. This is a great feature as you can easily enable guest checkouts on your store and drive targeted website traffic.\u00a0<\/span><\/p>\n

When customer accounts are set to optional, your shoppers can complete the checkout by going through the signup process. However, you can still ask them to create an account at the end of their checkout and get their information to strengthen your email marketing campaigns.\u00a0<\/span><\/p>\n

By acquiring customer profiles, you can send personalized emails to your most potential buyers and promote your new products more conveniently. You can also filter these emails using different parameters to identify the best buyers for a particular product in your store.\u00a0<\/span><\/p>\n

3. Create Exclusive Gift Cards<\/b><\/h3>\n

Do you know what customers love more than online shopping? If your answer is gift cards and discounts, go ahead and give yourself a pat on the back. Gift cards are among the most useful marketing tools that can skyrocket your conversions and generate higher revenues.\u00a0<\/span><\/p>\n

If you want to use gift cards as an effective marketing strategy, you must create them around holidays or special festivals. For instance, the majority of customers tend to shop online for gifts around Christmas. During this period, if you create and sell gift cards in your store, you\u2019ll encounter an influx of traffic and convert more leads easily.\u00a0<\/span><\/p>\n

In Shopify, creating gift cards is much easier than on any other ecommerce platform. All you have to do is navigate to \u201cProducts>Gift Cards\u201d and follow the on-screen instructions to create a new gift card. As far as design is concerned, you can choose from an array of ready-to-use templates to design the gift card.\u00a0<\/span><\/p>\n

4. Leverage Discount Codes<\/b><\/h3>\n

As we mentioned in the previous point, discount codes are a great way to attract people. When you sell your products at discounted prices, you can easily attract more customers to your website. Not to mention, offering discount codes is a great way to retain your valuable customers.\u00a0<\/span><\/p>\n

Shopify offers a hassle-free option to create and provide discount codes to customers. You can even offer exclusive discounts to your valuable customers to showcase your appreciation. This small feature can bring drastic changes to your inbound sales and convert one-time customers into long-term customers.\u00a0<\/span><\/p>\n

5. Use Real-Time Carrier Shipping<\/b>\u00a0<\/span><\/h3>\n

Real-Time carrier shipping is a feature that\u2019s only available for merchants using the Advanced Shopify version. With real-time carrier shipping, your store will automatically calculate shipping charges based on shoppers\u2019 shipping addresses.\u00a0<\/span><\/p>\n

This will protect customers from unnecessary hidden charges during the checkout and they\u2019d know the exact cost of their order right from the beginning. Using real-time carrier shipping is also an effective way to lower your cart abandonment rate as the majority of customers abandon their cart due to hidden shipping costs.\u00a0<\/span><\/p>\n

So, when you display the exact shipping charges right on the product page itself, you won\u2019t have to deal with a high cart abandonment rate whatsoever.\u00a0<\/span><\/p>\n

6. Use Shopify POS<\/b><\/h3>\n

In addition to their online shops, some merchants also use the conventional brick-and-mortar model to sell products at a physical store. If that\u2019s the case, you can leverage Shopify POS to set up a unified payment infrastructure and manage your revenue more conveniently.\u00a0<\/span><\/p>\n

Shopify POS (Point of Sale) is a dedicated application that allows merchants to accept payments in the real world using a card reader. The app is directly linked to the merchant’s Shopify store, which means each received payment automatically gets reflected in Shopify\u2019s admin panel.\u00a0<\/span><\/p>\n

So, regardless of which model you use to sell your products, with Shopify POS, you\u2019ll be able to manage your sales and inventory without any errors. So, if you\u2019re a Shopify advanced merchant, make sure to integrate Shopify POS into your store.\u00a0<\/span><\/p>\n

7. Optimize Product Pages for SEO<\/b><\/h3>\n

If you have been running your online store with Shopify for a while, you already know that Shopify is one of the most popular SEO-friendly ecommerce platforms of all time. Yet, many merchants fail to leverage this opportunity and lose valuable sales due to poor search engine optimization.\u00a0<\/span><\/p>\n

As an ecommerce entrepreneur, optimizing your website with SEO will allow you to drive free organic traffic to your online store. And, since the majority of online shoppers start online shopping with a simple Google search, you\u2019ll be able to attract targeted traffic to your store and improve the overall conversions.\u00a0<\/span><\/p>\n

With Shopify, you can not only optimize the on-page elements of your store but also handle technical SEO to ensure your website climbs the search engine ladder more effectively.\u00a0<\/span><\/p>\n

8. Recreate Your Shopify Store on Facebook<\/b><\/h3>\n

Facebook and other social media platforms are the most effective tool to establish a strong digital presence. But, many merchants don\u2019t know that they can also use their Facebook accounts to get more sales, even if the customers do not visit their online stores.\u00a0<\/span><\/p>\n

While recreating their online shop, merchants can integrate a direct \u201cShop\u201d button to allow customers to purchase a particular product right from the product page itself. In short, you\u2019ll be able to turn your Facebook page into a new revenue stream and keep your overall sales high.\u00a0<\/span><\/p>\n

The Bottom Line<\/b>\u00a0\u00a0<\/span><\/h2>\n

So, these are a few of the Shopify features\/tools you can use to increase your sales. All these tools can be integrated into a Shopify store within a few clicks. However, if you don\u2019t have the required expertise, you can also hire Shopify experts to leverage all the Shopify features to ensure you don\u2019t lose any valuable sales and keep your revenue high. At Net Spark Solutions, we have a team of experienced Shopify developers who\u2019ll analyze your business objectives and integrate the most suitable features to enhance the shopping experience for customers and grow the overall sales. <\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

Setting up a Shopify store is the easy part of starting an online business. Even if you don\u2019t have the required technical expertise, you can hire Shopify developers to construct your online store.\u00a0 However, the real challenge of transitioning from the brick-and-mortar model to an online business comes forth when entrepreneurs have to drive the […]<\/p>\n","protected":false},"author":2,"featured_media":2521,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"default","ast-site-content-layout":"","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[1],"tags":[],"class_list":["post-2520","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"yoast_head":"\n8 Shopify Features to Skyrocket Your Sales - Net Spark Solutions<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/netsparksolutions.com\/blog\/8-shopify-features-to-skyrocket-your-sales\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"8 Shopify Features to Skyrocket Your Sales - Net Spark Solutions\" \/>\n<meta property=\"og:description\" content=\"Setting up a Shopify store is the easy part of starting an online business. 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