Ankush Chhoda

According to Statista, there are nearly 1.88 billion websites globally, and the number is rapidly increasing as we speak. Thanks to ready-to-launch website builders like Wix, anyone can set up their website within minutes.  However, what many businesses fail to understand is the fact that having a website is not enough to succeed in the […]

Setting up a Shopify store is the easy part of starting an online business. Even if you don’t have the required technical expertise, you can hire Shopify developers to construct your online store.  However, the real challenge of transitioning from the brick-and-mortar model to an online business comes forth when entrepreneurs have to drive the

Shopify is inarguably the most popular ecommerce platform in the market. As of today, more than 1 million ecommerce shops are running on Shopify and it has become the most searched ecommerce builder on Google as well. Many merchants – who are planning to launch their online stores – prefer Shopify over other website builders.

The ecommerce industry is growing exponentially. As of today, there are an estimated 12-24 million ecommerce companies in the world. With these many ecommerce businesses competing with each other, it’s safe to say that ecommerce is among one of the most competitive markets in the world.  That’s why ecommerce startups are always advised to step

Ecommerce marketing is different from conventional marketing campaigns. Instead of getting website visitors, the goal of an ecommerce business is to attract customers that convert. That’s why it’s crucial to follow marketing tactics that help your website get more conversions. However, for ecommerce startups (and even well-established businesses), it can often get challenging to devise

Many ecommerce entrepreneurs overlook customer engagement while devising a marketing campaign for their online store. Without proper customer engagement, it can get challenging for ecommerce businesses to convert potential leads into valuable sales. Despite the amount of inbound traffic you attract to your website, if your website isn’t engaging enough, you’ll fail to get the

Conversions are the most significant element of running an ecommerce store. After all, your goal is to sell as many items as possible and make high profits. Yet, many ecommerce entrepreneurs do not focus on their website’s conversion rates and struggle to reach the projected benchmarks. Even if your website is attracting tons of traffic,

We’re living in an era where businesses can’t survive without an effective digital presence. While there are multiple ways to strengthen your online presence, launching a website is the first step of the journey. A website can help you embrace the digital transition and showcase your services/USPs to the world. It can also help you

As opposed to conventional thinking, ecommerce SEO is not just about adding a bunch of keywords to your product descriptions. In 2022, this strategy will not only affect your sales but also damage your website’s performance in SERP (Search Engine Result Page). Like any other website, you’ll need a full-fledged SEO plan to rank higher

Every entrepreneurial journey begins with a great idea. Mark Zuckerberg’s vision to bring the world together resulted in the germination of Facebook. Elon Musk launched Tesla, one of the most successful car brands of 2022, to accelerate mankind’s transition to sustainable energy. Great ideas make great and successful businesses. Such businesses not only work in